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By: JoAnn Nix, CCMC, CPRW, JCTC, CEIP
Do you know that writing should be a very important
part of your job search? And I’m not referring
to e-mail correspondence, but the good old fashioned
handwritten notes and computer-generated business letters.
I ask a lot of job seekers this question and they are
puzzled – they believe that a cover letter is
the only document they need to use in their job search.
So let’s discuss 5 documents that can make people
take you more seriously, and help you get the job you
want! Remember that every document is another chance
to sell yourself!
“Do hiring managers really want/read cover letters?
Do I need a cover letter?”
I am asked these two questions dozens of times each
day, and the answer is always an enthusiastic “YES!”
80% of hiring managers demand and actually read cover
letters. A low percentage of people will not read one
word of a cover letter. So my question to you is, “Why
take the risk?”
Your cover letter should not be a rehash of what’s
already in your resume. You need to incorporate a new
strategy, an “angle”, a few key messages
you really want to get across to your reader –
messages that they won’t necessarily read in your
resume! Sprinkle it with your personality, your philosophies
and why you “do what you do.” Above all
else, make it FRESH and ENTERTAINING. I am in constant
communication with hiring authorities and the consensus
is that 95% of cover letters are extremely boring and
when they read a very innovative, “out of the
box” letter, they will nearly always contact the
job seeker, especially when their resume is equally
compelling!
Here’s a tip: in the right hand corner, in a diagonal
fashion, handwrite some note to make a connection with
this person/company.
So always include a cover letter. Don’t take the
risk!
You might be surprised to learn that only a few job
seekers write thank you letters. The majority of job
seekers never thank anyone for interviews or for their
assistance! These letters are very important. I suggest
you write a letter that is not predictable, not boring!
Write a great letter that will really keep you at the
top of their list of candidates. This is another one
of your sales tools; you need to keep the sales momentum
going. Letters that merely cite “Thank you for
the interview. I will wait for your decision.”
will not sell you a second time.
Furthermore, you should be writing hand-written thank
you notes to everyone that helps you in your job search
- anyone who provides you with key information, receptionists
that you talk to, those who refer you to others, etc.
These letters are really important and can have a tremendous
impact! A hand-written note to a receptionist can help
you!!! Tip: it’s nice to send a small gift with
your letters. For example, send a small coupon to Starbucks,
or a movie ticket, etc. There are many low-cost ways
to reward those who help you!
If you didn’t get the job or it’s been awhile
since you applied for the position, why not resurrect
your interest in the company? These letters are also
important. They keep your name in front of the hiring
managers! Don’t forget to use these letters in
your job search!
Be sure to have several of your former managers write
strong referral letters for you, and take them to the
interview. I suggest you tell the managers what you
would like for them to say in the letter. For example,
if you are interviewing for a specific job, then you
want your manager to address your qualifications for
this job. 99% of all referral letters I have read have
been very plain and dull. They basically say that the
job seeker was employed on certain dates, did a great
job and they would hire them back! Wow, there’s
so much more that could be said to SELL the job seeker!
So be sure to give this person some information on what
they need to write! They don’t know what to say
unless you tell them.
Finally, this letter is more powerful than a typical
thank you note and should be written following the interview.
This provides evidence to the reader that you were paying
close attention during the interview and you understand
their problems. You will want to provide a few solutions
to their problems. But you have to walk a fine line
here, because you may end up “writing yourself
right out of a job!” Use extreme caution when
you make your proposal. You don’t want to give
away all your best ideas only to find out that they
put your list in some staff member’s hands and
say “Here’s the solutions we’ve been
looking for! Handle it!” and the job disappears!
So when you write this letter don’t go into detailed
specific information – be general in nature to
avoid giving away all your secrets!
Now go grab your personalized stationary, your personal
business cards and start writing your way to success!
If you hate to write or don’t
know what to say, I do! Call me, JoAnn Nix, at 1-800-265-6901
or send me an email.
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